Last updated: July 1, 2026
These Terms of Service ("Terms") govern your access to and use of Lucen, a product of Barna Solutions LLC ("Blumie", "we", "us", or "our"). By accessing or using Lucen ("the Service"), you agree to be bound by these Terms.
Lucen is a paid media analytics platform that connects to your advertising accounts, retrieves campaign performance data, and surfaces insights through reporting dashboards and AI-driven analysis. Access to the Service is by invitation only.
You must be at least 18 years old and have the authority to bind your organization to these Terms. By using the Service, you represent that you meet these requirements.
You are responsible for:
You may use the Service solely for your internal business purposes. You agree not to:
When you connect a third-party advertising platform to Lucen, you authorize us to access and process data from that platform on your behalf. You represent that you have the right to grant this access and that doing so does not violate any third-party agreements.
You retain ownership of your advertising data at all times. We process it solely to provide the Service.
Lucen stores your advertising data in your own data warehouse (e.g., Google BigQuery). You are responsible for your warehouse infrastructure, costs, and access controls. We are not responsible for data loss or issues arising from your warehouse configuration.
Access to Lucen is subject to fees as agreed in your order or subscription. Fees are due as specified and are non-refundable except as required by law or as explicitly stated in your agreement with us.
The Service, including all software, design, and content, is owned by Barna Solutions LLC and protected by intellectual property laws. These Terms do not grant you any rights to our intellectual property beyond the limited right to use the Service as described herein.
Each party agrees to keep the other's confidential information confidential and not to disclose it to third parties without prior written consent, except as required by law.
The Service is provided "as is" without warranties of any kind, express or implied. We do not warrant that the Service will be uninterrupted, error-free, or free of harmful components. Insights and analytics provided by the Service are for informational purposes only and do not constitute professional advice.
To the maximum extent permitted by law, Barna Solutions LLC shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Service. Our total liability shall not exceed the fees paid by you in the twelve months preceding the claim.
You agree to indemnify and hold harmless Barna Solutions LLC from any claims, damages, or expenses arising from your use of the Service, your violation of these Terms, or your violation of any third-party rights.
Either party may terminate the service relationship with 30 days written notice. We may suspend or terminate your access immediately for material breach of these Terms. Upon termination, your right to use the Service ceases. Data stored in your warehouse remains under your control.
These Terms are governed by the laws of the State of Texas, United States, without regard to conflict of law principles. Any disputes shall be resolved in the courts of Travis County, Texas.
We may update these Terms from time to time. We will notify you of material changes with at least 30 days notice. Continued use of the Service after the effective date of changes constitutes acceptance.
For questions about these Terms:
Barna Solutions LLC (Blumie)
Austin, Texas, United States
legal@blumie.io